We are going global
The Coffee Mate is becoming Coffee Friend
During 10 years of our journey, we have grown from a small local business into an international retailer with successfully developed e-shops, operating in Europe under locally created brand names in each market. Even though we love our current names, we have decided to change them in some markets.
01.
Uniqueness
We want our brand name to be original without being associated with any other brand.
02.
Recognition
We want our customers to easily recognize the same brand name of our company in all countries.
03.
Awareness
We seek to grow internationally and raise our awareness.
04.
Connection
We believe that our new name reflects our attitude as we seek to build an honest friendship with every customer.

01.

Uniqueness

We want our brand name to be original without being associated with any other brand.

02.

Awareness

We seek to grow internationally and raise our awareness.

03.

Recognition

We want our customers to easily recognize the same brand name of our company in all countries.

04.

Connection

We believe that our new name reflects our attitude as we seek to build an honest friendship with every customer.

Our local names are changing
in these markets

uk
germany
austria

Our local names are changing in these markets

 

United Kingdom

The Coffee Mate → Coffee Friend
coffeefriend.co.uk

 

GERMANY

Kaffee Kumpeln → Coffee Friend
coffeefriend.de

 

AUSTRIA

Kaffee Kumpeln → Coffee Friend
coffeefriend.at